Product Manager Master Class
Course Content
Introduction
- What is Product Management
- Why product management is important
- History and Evolution of Product Management
Role of Product Manager
- Purpose of Product Management
- Product Managers Roles and Responsibilities
- Types of Product Managers
Product Manager Vs…
- Product Manager vs Product owner
- Product Manager vs project manager
- Product Manager vs Product Leader
- Product Manager vs Business Analyst
Product Vision
- What is a product vision
- Difference between Vision & Mission
- Product vision exercise
- Jeff Bezos: Vision of Amazon
- How to Demonstrate Product Vision in a PM Interview
Product Strategy
- What is a Product Strategy
- Getting product strategy right
- OKRs
- OGSMs
- Outcome & Measures
Product Team
- What is a product team
- Building a team
- Empowered product teams
- Balance teams
- Feature team vs Product Teams
Product Discovery
- Introduction to Product Discovery
- Product Discovery Team & Roles
- Product Discovery Process
- What is a Problem Statement
- How might we statement builder
User Research
- What is user research
- Qualitative vs Quantitative research
- What research methods
- How to talk to your users
- 3 Types of User interviews
Research Synthsis
- Create User Personas
- How to create an empathy map
- Journey Maps
- Stakeholder mapping
- Persona vs Jobs to be done
Experimentation
- Lean Experiments
- Plan your experiments
- What is product Roadmap
- Now near next
- Outcome based roadmap
MVP & Metrics
- What is an MVP
- Lean MVPs
- Only Metric that Matters
- How to Measure your product
- Common Business Metrics
BDD & User Stories
- What is Business driven development
- BDD Vs Traditional Development
- User Stories
- Agile User Story Mapping
- Given, When, Then
Product Manager’s Guide
A Product management playbook from product vision to product roadmaps
Principal-Agent Problem: Act Like an Owner
Introduction
Role of Product Manager
Product Manager vs…
PM vs Business Analyst
- Product Manager vs. Business Analyst
- Product Managers vs. Business Analysts
- What is the difference between a business analyst and product manager?
- The difference between a Product Manager and a Business Analyst
- The Product Manager vs. the Business Analyst
- Product Management vs Business Analyst: Which Should You Choose?
Product Vision
Difference between Vision & Mission
Jeff Bezos: Amazon
Product Vision Exercise
- How to write a product vision statement
- 4 workshop exercises to facilitate defining a product vision
- How To Create A Convincing Product Vision To Guide Your Team
- Establishing a Product Vision
- What is the best way to conduct a product visioning exercise with a new team you just joined?
- The Only Product Vision Template You’ll Ever Need
Getting product strategy right
Product Team
Empowered product teams
Product Discovery
How might we statement builder
User Research
What is user research
3 Types of User interviews
Research Synthsis
Experimentation
MVP & Metrics
How to Measure your product
BDD & User Stories
What is Behavior driven development
Agile User Story Mapping
Get in touch
If you have any questions or just want to say hello, please don’t hesitate to contact us. We’ll get back to you soon.